Client
Services
Executive Coaching
Keynote Coaching
Storytelling Workshops
Offsite Design
I worked with IKEA's top German leadership to sharpen their communication. In workshops, at Leadership Days, and one-on-one before high-stakes appearances.
Challenge
IKEA's leaders needed to do three things well: communicate strategy clearly to their own teams, hold the room at internal Leadership Days, and represent the company convincingly in public media interviews and on stage. Strong leadership, but the communication craft behind these moments was uneven, and there was no shared framework for it.
Approach
I worked on all three fronts. Storytelling workshops gave the leadership team a common method for building a clear narrative. For the internal Leadership Days, I helped design the format so the sessions actually produced alignment, not just presentations. And for individual executives, I ran one-on-one coaching ahead of specific high-profile appearances — interviews, keynotes — focused on what the audience hears, not on the slides.
Result
I help strengthen IKEA’s leadership communication, enhancing confidence, alignment, and collaboration. Leaders gain the skills to deliver clear, impactful messages across internal and external audiences. Through my personalized coaching, top executives refine their public presence, contributing to a stronger and more cohesive brand representation.
